Branding a software product is a crucial part of marketing. There are several stages involved for software branding. Unlike other products that could be sold even without a brand, you cannot sell software without branding and sales presentation. Consider this article as your easy guide in effective software packaging as part of branding your software product.

Branding - Designs, Tagline, Software Packaging, and Printing

The primary phase of software branding is creating your own logo for the software. Take note that a software product should have its own logo. Don’t use your company logo. In software branding, you need to have a separate logo for every product that you have for easier marketing and selling.

The second phase of software branding is crafting your product tagline. This must be done very carefully, because this line will be visible not only for software packaging but also in website and displays. Think of the tagline that will give your target market a preview of the software.

The third phase of software branding is the packaging solutions. This is often regarded as the most important task in branding, because you need to think of effective solutions so that your product will look great. You may want to think about the color scheme, special effects of embossing, and metallic foiling so your product stands out.

After choosing a software package, the next step is to create a design. It must give a soft look to your target market and properly represent the image of your software product. Avoid heavy package designs. If you don’t have a design department, you can get the services of a design company

Why Find a Company that Offers Complete Software Packaging Solution

It is best to find a company that will not only provide the packaging template, printing but who has the experience and expertise.  Software Package in a retail store is your brand and your spoke person. You want to entrust this task to company who can protect your image and deliver quality product every time.

With the World Wide Web becoming the preferred platform for business transactions, digital distribution is the natural option to offer your product online. However, there is no reason why you would not want to offer physical DVD in conjunction with digital download. For example, an online entrepreneur who maintains a yoga website may have different video recordings. If the website entices a good number of followers, it will become a need for the business to offer both digital download as well as DVD for all their video content. Websites that are also dedicated in marketing music, inspirational talks, life skills, and others have to make content available both digitally and on duplicated DVD. To respond to the increasing media on demand of customers, many companies that are selling such products need the services of firms specializing in duplicating DVDs.

It is our commitment to sustainable practices; Acutrack print uses UV curing process. Ultraviolet curing (commonly known as UV curing) is an environmentally friendly technology. It is a clean technology that minimizes or eliminates the VOC emissions commonly associated with other curing technologies. UV curing is a photochemical process in which high-intensity ultraviolet light is used to instantly cure or “dry” inks, or coatings. This offers many advantages over traditional drying methods, UV curing has been shown to increase production speed, reduce reject rates, improve scratch and solvent resistance, and facilitate superior bonding. UV curable inks and coatings were first used as a better alternative to solvent-based products. Conventional heat- and air-drying works by solvent evaporation. This process shrinks the initial application of coatings by more than 50% and creates environmental pollutants. In UV curing, there is no solvent to evaporate, no environmental pollutants, no loss of coating thickness, and no loss of volume. This results in higher productivity in less time, with a reduction in waste, energy use and pollutant emissions.

For several years now, Acutrack has been working hard to bring easy solutions for our customer’s fulfillment needs. One of the ways we have done so is by working with our E-Commerce partners to provide a simple and effective connection so we can take care of your placed orders, while you deal with happy customers.

At Acutrack, we like to provide as many options to our customers as we can. Through this list we have created, you can easily find a shopping -cart integration that fits your needs.

Click here to look through our E-Commerce partner list.

It is important to find the right E-Commerce partner that matches the needs that you require.

When making this decision, there are many aspects that come into play. For example, Pay-Pal is a simple solution for those who don’t require a merchant account. However, there are many other services that provide helpful marketing services that can take the next step towards promoting your product.

If you are working with an E-Commerce solution that is not listed, we will be happy to help provide an integration solution. Acutrack is always looking to add new partners to our list so that we can cater to any E-Commerce users. Want to integrate your shopping cart with Acutrack? Feel free to get in contact with us so that we can assist you with E-Commerce integration solutions.

Here at Acutrack, we are always looking to improve. Our packaging team is proud to present the new software packaging corrugated tray. This simple, innovative, and eco-friendly tray solves many issues -

First and foremost, it provides the strength and sturdiness to the software box. This ensures that your product will be protected from any potential damage from the assembly line, to the retailers, and into your customer’s homes.  The corrugated tray is also very user friendly, keeping all packaging items secure and together clutter-free.

During the launch of the product, when we have to assemble thousands of boxes, the software tray gives our assembly team an effortless packaging procedure that allows assembly of the product up to three times faster than before. This helps not only to complete packaging together an order in a timely manner, but also to pass on the cost effective benefit to our customers. Additionally, all items are secured in the tray and easy for the quality assurance team to review them before closing the box.

We do what we can to create a more user friendly, cost effective, and quality assured product with the customer in mind. If you have any questions regarding our new software packaging tray, or would like more information on any of our services, please feel free to reach out to us.

Have a question?

Please contact us:

Toll-Free: 888-234-3472
Phone: 925-579-5000
Fax: 925-579-5001

Request for Quote!

Acutrack Contact
350 Sonic Avenue
Livermore, CA 94551

Please contact us:

Toll-Free: 888-234-3472
Phone: 925-579-5000
Fax: 925-579-5001

Request for Quote!

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About Acutrack

Acutrack is a technology-driven eCommerce fulfillment company with a specialization in publishing any product needed for your business. With logistics center on both coasts of the USA, we serve as a one-stop logistic center for your business needs!
In this manner, we serve as a one-stop logistics extensionof your business.

Fulfillment centers:

Livermore, CA
Cincinnati, OH