We've seen the days of staying after school to clean the erasers disappear, but technology has yet to replace printed textbooks. While e-books have changed both the marketplace for hard copies as well as delivery methods, most readers still prefer to turn pages manually and forego the need for batteries.

Paper is Still Going Strong

While almost three-quarters of Americans read books, 67 percent have read paper copies within the past year, while only 26 percent have perused an e-book and 18 percent have availed themselves of audio books. Only 7 percent of us stick exclusively to digital formats, while 39 percent solely read print and 29 percent use more than one platform.In some ways, these figures are dependent on demographics. Slightly more women than men read either print or e-books. Readership of e-books and books in general decreases as the age of readers increases.

 Readership through all methods increases as educational attainment rises. Those in suburbia are more likely than their urban or rural neighbors to have their noses in a book or their eyes on a text-filled screen.While the digital market, in general, has been growing, we have found that some segments, such as school districts, have been slow to adopt the paperless formats. For grades K through 12, educators are still exploring the effectiveness of new platforms. They have yet to establish the advantages of digital offerings over traditional textbooks.

Textbook printing

New Production Models

As a printer, we have discovered that while the demand for paper books is increasing, methods of production are evolving. Rather than turning out large numbers of books to await sale, increased investment in technologies such as inkjet and digital imaging allows publishers to make shorter runs. Through the use of advanced techniques, we can meet the expectations of our customers for fast turnarounds.

A Better Bottom Line

As consumers demand more books in both printed and digital forms, authors are looking for companies responsive to their production and fulfillment needs. That's where we come in. If the royalties traditional publishing companies are willing to pay for the right to produce and distribute your books are too low, and you have an established following, Acutrack may be your perfect partner.

 Contact us today to discover how we can work together to bring you the profits you deserve.

In this era of e-commerce, we find that businesses are changing their models for creating sales. Traditionally, pallets of goods have been shipped from warehouses to retailers equipped to sell to individual consumers. This standard is increasingly no longer the case.

Why sell directly to consumers?

While business-to-business sales entail more simplicity, they also create more risk. The loss of a single customer can have a catastrophic effect on the bottom line. Companies can minimize losses by selling small numbers of items to a broad customer base.

We also observe that while businesses often base procurement on slow-to-change approved supplier lists, consumers make selections based on cost, rather than loyalty to a particular brand. When introducing a product at an attractive price, it is easier to convince an individual than a corporate purchasing department to buy it.

Shipping products directly to their users reduces transportation time. While pallets of merchandise sold to business may pass from warehouse to warehouse, before being individually packaged and reaching their final recipients, direct shipping requires only one trip.

We see a trend toward personalization taking hold. When businesses ship smaller quantities of products, items can be aimed at individual preferences, leading to higher customer satisfaction and increasing opportunities for further sales.

We have also found that bundling purchases can promote repeat purchases of freshly discovered items.

Accessing direct sales opportunities

The success of direct-to-customer fulfillment is reflected in the exceptional growth of e-commerce. In 2016, it increased by a market-altering 45 percent. Online sales are estimated to be worth $372 billion.

We offer services that allow sellers of any size to compete in the online marketplace. Acutrack manages orders from receipt to consumer's hands. We provide complete tracking of both purchased products and inventory.

Our location-keyed storage system lets us readily scan and ship each item. We have full bundling capabilities to handle orders of multiple products and assure prompt delivery. Priority orders trigger automatic alerts to speed purchases on their way.

Make the forward leap

Acutrack is at the leading edge of direct-to-customer fulfillment, and we have a proven record of success. Whether it is shipping one item or bundling, we take the stress out of satisfying your need for rapid and effective consumer satisfaction.

Contact us now to discover how we can bring your business to the next level

Have a question?

Please contact us:

Toll-Free: 888-234-3472
Phone: 925-579-5000
Fax: 925-579-5001

Request for Quote!

Acutrack Contact

350 Sonic Avenue
Livermore, CA 94551

Please contact us:

Toll-Free: 888-234-3472
Phone: 925-579-5000
Fax: 925-579-5001

Request for Quote!

Latest News

acutrack Season's Greeting from @acutrack https://t.co/41GADHeN0l
acutrack #HappyThanksgiving. our thoughts turn gratefully to those who are associated in any way with @Acutrack and made our success possible.
acutrack RT @API2Cart: Interview with Raj Barman, President & CEO at @Acutrack https://t.co/o2UKodpJDL #wms #warehouse #inventory #business #inspira
Follow acutrack on Twitter

About Acutrack

Acutrack is a technology-driven fulfillment house,
with a specialization in publishing any product needed
for your business (such as books, CDs/DVDs/USBs,
marketing collaterals, and much more).

 In this manner, we serve as a one-stop logistics extension
of your business.


Fulfillment centers:
Livermore, CA
Cincinnati, OH