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‘ASR Records, Kansas City, Missouri

“My goal for starting ‘ASR Records was to provide a label to host my CDs and bring them in front of the public. But I soon ran into problems. In order to get a good rate to manufacture the CDs, I had to manufacture large quantities. This led to excessive inventory, and there was the distribution issue. Then up jumped Acutrack with CD On Demand. This was an appealing feature for artists and one determining factor in their signing with the label. Long live Acutrack!”

Alaadeen, Chairman and Co-founder

Victoria Dunfee, President and Co-founder

“ASR Records (www.asrecords.com) is a record label for the 21 century. We have broken from the format of major labels and have developed a unique platform in which the label’s artists retain owner ship of their music, copyrights and all rights to any content and masters. Our platform includes some innovative ideas but clearly the CD On Demand is a major focal point. We feel that lack of financial resources should not be a determining factor as to whether an artist’s music is heard by the public.

We did work with another company in the past, but the set up fee was $500 which included two titles, and many other issues made for a bad relationship. Acutrack’s set-up fees range around $25 per title, which is affordable for artists. One of the best parts of working with Acutrack is the personal attention given to us. The final manufactured product is extremely professional with superior sound and high quality graphics. We have also used Acutrack’s graphics design department to help convert existing CD graphics to Acutrack’s specified On Demand templates -- high quality and high resolution graphics provided at reasonable rates. I can trust their opinion on design, knowing there will be no wasted time billed.”

Chris Burnett, Vice-President and Operations Manager

“The On Demand model has been around since the mid-1990s, but the quality of the product was not very good until recent significant improvements in technology. This is what sets Acutrack apart from the competition from my perspective. They use the best blanks (Taiyo Yuden) for use in manufacturing professional retail music CDs and their photo realistic printing matches or exceeds anything being used in the industry today. Acutrack could not only produce our On Demand compact discs; but, could also create both a great looking and sounding final product. And, the inherent nature of our music store section at our website required that the On Demand engine become a seamless integration within our shopping cart. Acutrack came through on that as well.”

About Acutrack, Inc.

Established in 1992, Acutrack, Inc. (www.acutrack.com) enables customers to create, publish and deliver custom content for DVD and CD distribution worldwide. The company provides fast, high-quality CD and DVD production including video editing, DVD authoring, graphic design, photo realistic and silkscreen printing, and a variety of packaging, copy protection and fulfillment services.

Acutrack’s proprietary On Demand production gives customers the ability to produce and ship custom packaged CDs or DVDs one at a time. Ideal for customers who are selling downloadable content and are not sure how many units to produce; On Demand takes care of inventory, packaging and fulfillment.



Media Contact: Mike Kapur, Acutrack,Inc.; Phone: (888) 234-3472; mkapur@acutrack.com Acutrack, Inc.: 888-234-DISC(3472); Local: 925-579-5000; http://www.acutrack.com