Submitting your Artwork File for Print
Getting your files ready for print is a fairly simple process when using a few guidelines from the very inception of the design project. Following our guideline insures that we are able to send your job direct to print – no edits or manipulations are needed to your file first.
Make Sure the Resolution Is Right For the best quality professional printing results, it’s very important to keep the resolution as high as possible. For example, 300 dpi resolution is considered by most printers to be an absolute minimum.
Make Sure the Colors Are Consistent When you are editing an image on for viewing on your computer screen or on a web page, you are probably using the RGB color format. This is the format computers normally use to display colors. However, when printing accurately, it’s important to utilize the CMYK color space option instead. Also, for sharp and crisp black, it’s important to use 100% black with no additional CMY encoded.
Follow Trim and Bleed Guidelines Bleed and trim are the terms used to describe the area around the dimensions of your final image that will be unsafe to use for important content in your design. In a nutshell, it’s very important to leave about 1/4 of an inch from the edge of your dimensional content to the edge of any important lines of text or featured images. This area will be used as kind of a buffer zone in the printing process.
Avoid Drastic Image File Compression The more you can avoid compressing your final design, the better. The recommended file format for saving a file is usually TIFF. This is because the TIFF file format keeps all color information and all pixel information from the original design intact. On the other hand, files like JPG and GIF reduce file size by eliminating small portions of the image or by getting rid of some of the color information stored within the file. Better final results from printing happen when better quality images are put forth.
Save In a Standard Format Once you’ve finalized your graphic design and text files, it’s important to lock them in and place them in sort of a shelter that can be easily shared with the printer. One great way to do this is to use Adobe® Acrobat® PDF files. They’re commonly used in the printing industry because they’re cross platform compatible. Plus, using this type of standardized format doesn’t allow for the possibility of accidental changes or edits to the camera ready image. Once it’s “locked” and saved as a PDF file, how it is shown in that format is how it will be printed.
Layout specification When supplying artwork for books or catalog, unlike other printers who may need you to layout to be arranged in “printer spreads”, you can keep it simple with us! Just submit your artwork as individual pages in your design program at the folded dimension, or 2-pages at the flat dimension above also known as "readers spreads" for more integrated designs (two pages that are side-by-side when the catalog is open).